REPORT

BABYMONSTER’s ‘CLIK CLAK’ MV Surpasses 100 Million Views Following ‘DRIP’

BABYMONSTER has successfully placed both double title tracks from their 1st full album in the hundred million views category. According to YG Entertainment, the music video for ‘CLIK CLAK’ surpassed 100 million views on YouTube around 3:30 AM today. Released just about 41 days ago, on October 30, this marks their eighth video to achieve such vast viewership numbers.

‘CLIK CLAK,’ a track grounded in original hip-hop, has become a hot topic due to its bold move of showcasing all members rapping. Especially notable are their unique voice tones and flows laid over restrained beats, which have been highly praised for their addictive quality by music fans.

The music video itself, utilizing a monochrome palette, captures the essence of YG hip-hop and has drawn fiery responses. Right after its release, it entered the upper echelons of YouTube’s ‘Most Viewed Videos in 24 Hours,’ and remained in the global YouTube daily chart’s TOP10 for four consecutive days.

Furthermore, BABYMONSTER’s official channel has now surpassed 7.68 million subscribers, with total views nearing 3.3 billion, showcasing their overwhelming impact among K-pop artists. They also consistently garner millions of views on various music broadcast performances, variety shows, and YouTube content, solidifying their status as the upcoming ‘YouTube Queens.’

BABYMONSTER released their 1st full album [DRIP] on the 1st and have been actively appearing across music shows, radio, and YouTube. They are set to release the music video for their follow-up track ‘Love In My Heart’ on the 16th. Additionally, they will kick off their debut world tour at the Seoul KSPO DOME on January 25th and 26th, before heading to venues in New Jersey and Los Angeles to expand their global reach.