REPORT

TREASURE Returns with a Distinctive Sentiment in Their Special Mini Album ‘YELLOW’

YG ENTERTAINMENT announced on the 17th that the title track of the group TREASURE’s special mini album [PLEASURE] is named ‘YELLOW’.

‘YELLOW’ is a title that foretells the uniquely warm and soft musical world of TREASURE, reminiscent of the lively colors of spring following a cold winter. This title connects with the joyful mood conveyed in earlier teaser content, such as the album name [PLEASURE] and the fresh yellow letter envelope.

The poster revealed today captures the silhouettes of TREASURE, sparking anticipation among global fans. The natural charm and casual styling against a yellow backdrop captured attention, while the members’ bright smiles exude positive energy, heightening curiosity about the new concept they will present.

Members including ASAHI, CHOI HYUN SUK, YOSHI, and HARUTO have contributed to the lyrics, with ASAHI also participating in the composition, promising a taste of their distinctive sentiment. The collaboration with producer ROVIN, who has worked with TREASURE in the past, also adds to the intrigue about the final product.

According to YG, “‘YELLOW’ features a lively sound and a catchy chorus melody, offering a fresh perspective on the colors of love with honest and straightforward lyrics that will surely give listeners a pleasant thrill.”

Pre-orders for the physical album of TREASURE’s special mini album [PLEASURE] began this morning at 11 AM on February 17th and will continue until March 6th. From March 7th, it will be available at YG SELECT, Weverse Shop, Ktown4u, and other national online and offline record stores.

The physical album [PLEASURE] is produced in two versions: a photobook and a digipack. The photobook comes in two versions (YELLOW VER., GREEN VER.), including an 88-page photobook, a folded poster, a film photo, a printed photo, and selfie photocards. The digipack (BLUE VER.) includes a booklet, mini poster, postcard, and selfie photocards, with a special offer for initial limited set purchasers including a selfie photocard and a Polaroid magnet.