REPORT

BABYMONSTER is unveiling a special space for fans in celebration of their 2nd mini album [WE GO UP].

YG Entertainment announced on the 24th that the 'BABYMONSTER 2nd MINI ALBUM [WE GO UP] POP-UP STORE' will run from October 11 to 19 at the Open Stage of Shinsegae Department Store’s Gangnam branch in Seocho-gu, Seoul.

Opening right after the group’s comeback, the pop-up store will give fans a chance to fully immerse themselves in BABYMONSTER’s new musical world. The space will feature exhibition and photo zones inspired by the album’s free-spirited energy, as well as interactive zones where fans can capture and relive memories of BABYMONSTER in the city.

YG Entertainment shared, “This will be a special space for MONSTIEZ (the group’s fandom), who have been showing tremendous support for BABYMONSTER. Along with diverse programs, there will be exclusive perks and benefits available only on-site, so we ask for your continued interest.”

Meanwhile, BABYMONSTER will make their comeback with [WE GO UP] on October 10 at 1 p.m. KST. The title track of the same name is a hip-hop-based song filled with powerful energy, expressing the group’s ambition to soar higher. The album also includes three additional tracks: the impactful 'PSYCHO,' the hip-hop-infused slow jam 'SUPA DUPA LUV,' and the country dance-inspired 'WILD.'